Matt Britton is the Founder and CEO of Suzy, a cutting-edge consumer insights platform that powers the strategies of the world’s leading brands. Under Matt’s leadership, Suzy has raised over $100 million in venture capital and counts top companies like Coca-Cola, Google, Procter & Gamble, and Nike among its clients.

With over two decades of experience, Matt has established himself as one of the foremost authorities on the behaviors and motivations of millennials and Gen Z. From redefining the way companies think about youth marketing to spearheading the integration of technology and human insight, Matt has been at the forefront of helping businesses decode the ever-evolving consumer landscape.

He is also the author of the bestselling book YouthNation, a blueprint for understanding the seismic shifts shaping our future economy. Matt’s new groundbreaking book, Generation AI, explores the impact of Gen Alpha and the age of artificial intelligence on business, culture, and society, offering an essential guide for navigating the changes ahead.

Known for his electrifying energy and deep expertise, Matt has spoken on global stages, from corporate boardrooms to major industry events. Whether he’s discussing the extinction of traditional branding, the rise of digital-native consumers, or the transformative power of AI, Matt inspires action and sparks change.