Tell Stories, Win Top Talent

Today's leaders need to work hand-in-hand with HR to recruit and keep the top talent needed to grow their business. Whether it is a new graduate or recruiting someone from a competitor, the stakes are high to get the right person in the right job and to do it quickly.

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Better Negotiating through Storytelling

Today whoever tells the best story wins the negotiation. In this customized keynote, salespeople will learn to tell the right story at the right time to the right person and get the deal to happen in a way that both parties feel is fair. Stories can help build trust, which is a key factor when negotiating. This session will cover how to use soft skills (storytelling, listening and empathy) to make you a strong negotiator. Learn how to leverage the Berkshire Hathaway HomeServices brand story to win listings.

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23 Video Content Ideas for 2023

Video, video, video. It seems to be all we hear about when it comes to marketing our businesses. The biggest question most agents have is not whether they should create video content, but what those videos should be about. In this session, Jimmy Burgess, CEO of Berkshire Hathaway HomeServices Beach Properties of Florida and 2023 Inman News Influencer, shares 23 different ideas for real estate videos that will help you attract your ideal clients. Whether you’re going all in with video in 2023 or creating your first video ever, these ideas will get you in front of more potential clients, position you as a local-market expert and get your creative juices flowing.

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